Cold call script: booking a meeting.


Hey [Name], this is Derek Preston from Marketer Sites. How are you?

I'm good, thanks.

Building Rapport:

The reason for my call is because I'm following up on the recent email I sent you.
Does my company name ring a bell?


I was wondering if you could tell me who built your current website?

[Explains Website Situation]

Let me ask you, Is getting more people to your business important to you today?


Transition to Value Proposition:

I specialize in helping businesses like yours enhance their online presence through effective websites. We help them create a compelling website that is crucial for attracting and retaining customers.

I was wondering if you've considered how your website aligns with your current business goals?

We have a website, but it's a bit outdated.

Presenting the Value:

I completely understand. Many businesses face that challenge. We've worked with companies similar to yours, helping them revamp their websites for a more modern and user-friendly experience. This not only improves customer engagement but also drives results.

Establishing the Need:

Outdated websites can hinder growth.

What specific challenges or goals are you currently facing with your website?

[Explains challenges/goals]

I appreciate you sharing that. It helps me understand your needs better. Based on what you've mentioned, I believe we could offer some valuable insights.

Introducing the Meeting:

Being that having an up to date website is a priority for you I would love to dive deeper into your unique situation.

If I could show you how just making a few changes on your website could greatly benefit your business would you be open to a brief, no-obligation meeting?


This will be a good opportunity for us to share some insights and discuss how our expertise can help you.

Does that sound fair?

Sure, that sounds good!

Setting up the Meeting: 

How does [suggest two available dates and times] work for you?

[Chooses a date/time]

Meeting Details:

I'll send you a calendar invitation with a Zoom link for our virtual meeting. In the meantime, 
if you have any specific topics or questions you'd like us to address, feel free to let me know.


Thank you, [Prospect's Name]. I'm looking forward to our conversation. If anything comes up before our meeting, don't hesitate to reach out. Have a fantastic day!

Remember to tailor this script to your own style and adjust based on the prospect's responses. It's essential to be flexible and genuinely listen to their needs throughout the conversation.

  • x

  • Is this a sales call?

  • Cost the price

  • busy or call me back